Amazon says it’s permanently banned 600 Chinese brands for review fraud

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Amazon says it’s permanently banned 600 Chinese brands for review fraud

Remember when gadget vendors Aukey, Mpow, RavPower, Vava, TaoTronics and Choetech started mysteriously disappearing from Amazon’s online storefront, and it turned out Amazon had intentionally yanked them while vaguely gesturing to the sanctity of its user reviews? Turns out they were just the tip of the iceberg. Amazon has now permanently banned over 600 Chinese brands across 3,000 different seller accounts, the company confirms to The Verge.

Amazon says that’s the grand tally after five months of its global crackdown, and it’s no longer being shy about why: a spokesperson tells us these 600 brands were banned for knowingly, repeatedly and significantly violating Amazon’s policies, especially the ones around review abuse.

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The South China Morning Post reported the numbers earlier, citing an interview with an Amazon Asia VP on state-owned television.

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