Instagram Switches to Link Stickers in Stories

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Instagram Switches to Link Stickers in Stories

Starting on August 30, Instagram is getting rid of the “swipe-up” link in favor of a sticker that will direct your followers to a link of your choosing, as spotted by app researcher Jane Manchun Wong on Monday. However, the new link feature will still only be available to certain accounts that are either verified or have at least 10,000 followers. 

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The Link Sticker initially was announced as a small test in June, but the platform was also testing letting anyone—regardless of verification or follower count—add a link to their Stories. It’s unclear if Instagram will open the new Link Sticker to more accounts aside from what is currently allowed.

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