The streaming platform initially announced it was testing Podcast Subscriptions in April to see if paid subscriber-only content would be successful on Spotify. In an announcement on Tuesday, however, Spotify said any podcaster now can use the app’s creation platform, Anchor, to create subscriber-only podcast episodes and begin making money.
Getty Images/Stevica Mrdja/EyeEm
“In the testing period since [April], we’ve activated over 100 podcasts and found that shows across genres and content styles have a massive opportunity to build paying subscriber bases,” Spotify said in its announcement of Podcast Subscriptions.